So you’re a coach — amazing! Whether you guide people to better health, help them build winning businesses, or navigate big life changes, your work matters. But let’s be real… building a website? That stuff can be confusing, time-consuming, and kind of scary.
Here’s the good news: You don’t need to be a tech genius to have a professional website that sells your 1-on-1 sessions, offers programs, and manages your calendar. All you need is the right website builder!
TLDR: Best Coaching Website Builders at a Glance
- Wix: Great all-rounder—perfect for beginners and stylish sites.
- Squarespace: Sleek, modern designs ideal for brand-conscious coaches.
- Kajabi: Best for program/course creators with built-in marketing tools.
- WordPress (with Elementor): Best for flexibility and customization.
- Practice: Tailored for coaches—handles bookings, payments, and forms.
Let’s dive a little deeper so you can pick the right one for your coaching biz!
1. Wix – The Friendly All-Rounder
If tech isn’t your thing, Wix will be your best friend. It’s simple, drag-and-drop, no code needed. Choose a template, plug in your info, and voilà—your coaching site is live!
Why coaches love Wix:
- Over 800 templates (some made for coaches!)
- Built-in scheduling with Wix Bookings
- Mobile-ready and stylish
- Affordable pricing plans
You can connect your calendar, collect payments, and even set up custom forms. Wix also lets you sell digital products, like meditations or e-books, with just a few clicks.
Best for: Coaches who want something fast, easy, and can grow with them.
2. Squarespace – Sleek Look, Simple Editor
If your brand has a modern aesthetic, Squarespace will win your heart. The designs are minimal, clean, and beautiful. It’s like that perfectly organized desk—you just feel productive.
Features that make it coach-friendly:
- Stunning templates that make your photos pop
- Built-in scheduling with Acuity integration
- Great blogging and newsletter tools
- Sells sessions, memberships, and packages
Squarespace is especially great for wellness, lifestyle, and creative coaches who want their branding to do the talking. It even lets you create members-only areas for clients!
Best for: Coaches focused on aesthetics, brand consistency, and client experience.
3. Kajabi – The Digital Program Powerhouse
If building and selling coaching programs or online courses is your go-to, Kajabi is calling your name. It’s made for creators and educators, and it does it all.
What Kajabi includes:
- Website builder and landing pages
- Email marketing and automation
- Online course hosting
- Webinars, forms, and offers
Kajabi is all-in-one, so it’s more than just a website—it’s like a digital command center for your coaching empire.
Heads up: It’s pricier than other options, but if you’re selling group programs or courses, it usually pays off.
Best for: Coaches who run programs, courses, or digital products and want integrated tools in one place.
4. WordPress + Elementor – For the DIY Creative
WordPress is the OG of websites. With a theme and a visual builder like Elementor, you can pretty much design anything you dream up. But there’s a learning curve.
Why coaching pros might go this route:
- Unlimited flexibility and ownership
- Tons of plugins for bookings, calendars, and payments
- Great for SEO (hello, getting found on Google!)
- Affordable if you’re comfortable getting hands-on
WordPress is best if you want full control. You can integrate Calendly, Stripe, Zoom—you name it. Just be ready to do a bit more setup work!
Best for: Coaches who enjoy tech or want the freedom to build a custom experience.
5. Practice – Made Just for Coaches
Unlike most website builders, Practice was built specifically for coaches. It’s like your digital assistant—it handles bookings, payments, contracts, and even client communication.
Why coaches really like Practice:
- Automated scheduling and client intake
- Session notes, shared files, and coaching forms
- Payment collection made easy (Stripe integration!)
- Simple, professional one-page website included
You won’t get a fancy multi-page website, but if you’re starting out or value streamlined systems over visuals, this platform rocks.
Best for: Coaches who want everything in one dashboard with zero overwhelm.
So, Which One is Right for You?
Not all coaching businesses are the same, right? Picking the best website builder depends on your vibe, your goals, and your client needs.
| Platform | Best For | Highlights |
|---|---|---|
| Wix | Beginner-friendly, all-around use | Templates, bookings, easy editor |
| Squarespace | Modern design lovers | Gorgeous templates, built-in scheduler |
| Kajabi | Program & course creators | All-in-one marketing suite |
| WordPress + Elementor | Tech-savvy coaches | Full customization, powerful plugins |
| Practice | Booking & client management | Built for coaching workflows |
Don’t Forget These Features!
While picking your platform, keep an eye out for these winning features:
- Booking tools: Clients should be able to book with you easily, on their own.
- Payment integration: Stripe or PayPal are your go-to pals here.
- Mobile-responsiveness: Most clients will visit your site on a phone!
- Testimonials: Build trust fast by showing off your happy clients.
- Email capture: That newsletter list? Super valuable.
Final Thoughts
Your coaching website doesn’t have to be complicated. It just needs to reflect you, serve your clients, and help your business grow.
Think about how you work: Are you focused on 1-on-1 sessions? Group programs? Selling a digital course? Your ideal platform is the one that minimizes hassle and maximizes results.
With options like Wix, Squarespace, Kajabi, WordPress, and Practice, you’re sure to find a match made in website heaven.
Now go forth and design a website as powerful as your coaching! 🚀